Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Material type:
TextPublisher number: Vasisht Lending LibraryPublication details: Noida, Pearson India Education Services Pvt. Ltd, 2020Edition: 5thDescription: 642 pISBN: 9789353946135Subject(s): Management
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Arrupe Library and Information Centre | 658.827 KEL (Browse shelf(Opens below)) | Available | 104229 |
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| 658.827 COM Branding | 658.827 HAL Darwin's Brands | 658.827 HAR Harvard business review on brand management. | 658.827 KEL Strategic Brand Management: Building, Measuring, and Managing Brand Equity | 658.827 LEH Branded Entertainment | 658.827 SHA Brand Management | 658.827 SHA Brand Management |
17/05/2025 104229
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