Cherunilam, Francis <br/><br/>
International Marketing : 
Text and Cases 
 - New Delhi  Himalaya Publishing House  1998 
 - 400 
<br/><br/><label>ISBN: </label>9789352621064 
<br/><br/><label>Publisher. No.: </label> Sri Books World Bangalore 
<br/><br/><label>Subjects--Personal Names: </label> BCom 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing